Women have long played a subordinate role in society compared to men. However, women like Insha are paving a way forward for young female entrepreneurs in the country. Hundreds of kilometers away, in the city of Surat, in the western state of Gujarat, a large number of women entered the textile and clothing industry. Women in Gujarat wear many hats, from business executives to designers to shopkeepers. Insha is just one example of the growth story of Indian women playing an important role in further strengthening ‘Brand India’. The country has never been afraid to prioritize competent women, with a woman prime minister, a woman president… with women leading the way in India’s space mission, with women doctors putting the country’s health back on track. Indian women are a crucial part of the India story and their story is just beginning.